Jordan S.
A job hunter’s guide to finding the right positions in Advertising...
The creativity and opportunities of the Advertising and Marketing industries appeal to many - anyone who’s seen “Mad Men” has seen the...
Outsourcing Your Project Right the First Time: How to Reap the...
When you're outsourcing software development, you need to be confident the company you choose will get your project done right. Easier said...
A/B Testing
What is A/B testing?
To put in broad terms, A/B testing is used in online marketing to see...
How to read and decipher a Statement of Work
Let's face it, we all live and die by the Statement of Work (SOW). Estimates are the lifeblood of how any firm operates....
